Monday, June 20, 2011

Creating Storyboards

http://theelearningcoach.com/elearning_design/storyboards-for-elearning/

led to discovery of: Connie Malamed: Visual Language for Designers

0 of 11 people found the following review helpful:
5.0 out of 5 stars Beautiful and excellent for a diverse audience, January 28, 2010
By 
I Teach Typing (Stanford, CA USA) - See all my reviews
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This is one of the best books around on applying (perceptual/cognitive/research) psychological principals to graphics and visualizations. This book really stands out for three reasons, it's concise (but not overly brief) discussion of relevant psychology (memory/cognition/perception) plus the incredible examples for graphic designers and the set of references. The closest competitors are books by Few Now You See It: Simple Visualization Techniques for Quantitative Analysis (which covers similar psych issues but is horribly wordy) or Information Dashboard Design: The Effective Visual Communication of Data (which reads well but focuses more on clean scientific graphs) or the famous books by Tufte . Relative to other books, this one has a great deal more information on how to integrate art with information. After the book you will see graphics and think about how a designer could have done a better job in guiding the reader's eye to the intended information in a poster or how to design a better handout showing a process like how part of the body works or how to put together a complicated device. The graphics in the book REALLY stand out and support the authors writing. As a researcher I hate to see people state "facts" or "hypotheses" about how people think without providing supporting evidence. This book has a very respectable set of references. So, rather than pontificating about the "right" way to do graphics there are references to relevant (experimental psych) articles.

Basically, this book is the complete package. It could be a great coffee table book or on a shelf in a scientific library.
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11 of 13 people found the following review helpful:
5.0 out of 5 stars A visual feast filled with substance, July 23, 2009
By 
Bookworm (Arlington, VA) - See all my reviews
This book provides a wide-ranging and practical understanding of how humans interpret visual information, then describes principles for applying that knowledge to the creation of compelling, memorable and informative graphics. So often, graphic designers are trained to think in terms of visual elegance, but not in terms of how people perceive graphical information. This book fills in the knowledge gap for graphic designers as well as instructional designers and other professionals wondering how to best transmit complex information in a graphical format.

The collection of hundreds of contemporary graphic and information designs from around the world is stunning, and could have made a coffee table book or inspiration book on their own. The substantive text leads the reader on a journey to better understand the human mind and learn how to create more profound and valuable graphics. Expect this book to become a classic in design circles.
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7 of 8 people found the following review helpful:
5.0 out of 5 stars From Newsweek's former graphics editor, May 10, 2010
This beautifully designed and printed how-to book contains hundreds of images that are organized into chapters that explain a variety of key principles of visualization, from how to manipulate a viewer's eye to simplifying data and images. Most of the graphics in the book are spectacular while others aren't as effective at visualizing their content, but each one teaches a lesson and was chosen for that purpose. As the former director of information graphics at Newsweek and now a university instructor who teaches students how to visualize information, this book is as useful for professionals as it is for people who are new to the field of visualization, even though they may not have the skills to create many of the graphics shown. The fundamental principals of visualization outlined here apply to all ranges of imagery, from the fancy 3D model to an a simple idea scribbled on a napkin.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Wonderfully written book outlining design principles used to create more understandable and engaging graphics, February 24, 2011
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This book is very well written and easy to follow. It contains a great introduction to the principles of graphic design. It clearly outlines various principles through the use of examples and then provides practical advice for applying those principles to your work. I would highly recommend it to anyone interested in creating more understandable and engaging infographics!
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1 of 1 people found the following review helpful:
5.0 out of 5 stars An excellent guide for thoughtful designers, October 4, 2010
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This is the best book on meaningful design that I have ever encountered. It's well-written, clear, and packed with a wide variety of examples of thoughtful and powerful design.

Graphic designers have the power to make sense of information in ways that transcends language, and Malamed shows them how to do it right.

Malamed's approach to the subject is uniquely holistic. She successfully guides readers through fundamental design principles, deep research into cognition, and further research into human emotion. I've never encountered a book that even attempts to juggle all of these important concepts.

What's particularly new and useful is the attention given to emotional design. Many information designers scoff at design flourishes as being distracting or unnecessary "fluff" or "junk." Malamed teaches designers to recognize the power of artistry in making designs more eye-catching, more memorable, and more emotionally resonant. There's no need to eschew beauty when it can be a powerful teaching tool.

As we continue to be inundated by data and information, I can only hope that more designers pick up and read this excellent book. At the very least, it's full of beautiful pictures!
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2 of 3 people found the following review helpful:
5.0 out of 5 stars a treasure trove of images & information, February 8, 2010
The most striking thing about this book is the collection of images. HUNDREDS of images, incredible, eye-catching, fascinating examples of effective ways to communicate information visually. Most pages have at least 2-3 large images, with detailed captions, to illustrate the principles in the text. It looks and feels like a beautiful coffee table book (and more fun to flip through!), big and glossy, even though it has way more informative content than a coffee table book. Kudos to the author for finding so many excellent examples of the things she writes about, from both the U.S. and around the world -- if a picture is worth a thousand words, then this book is a treasure trove!

As an educational tool for students and professionals, the information in this book is a wonderful, clear summary of the smartest information in the field. Even for someone who is not a designer, the book is fascinating to browse through, and there's so much to be learned.
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2 of 3 people found the following review helpful:
5.0 out of 5 stars An absolutely stunning book, January 10, 2010
This book is amazing. First of all, it's large and beautifully printed, in full color, on great paper -- not very many publishers will spend that kind of money these days. It is full of lush visual design examples with explanations of the principle that each graphic is demonstrating. The author knows visual design as well as psychology and the book has a lot of depth. She explains and then demonstrates principles such as mental models, schema, proximity and grouping and much more. If you design, interpret, analyze or are just fascinated by what makes a visual well designed, this is a must get book.
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5.0 out of 5 stars Educational and intertaining, May 11, 2011
Educational and entertaining are the two words that come to mind when considering this book. As an educator, those are two of the highest compliments I can grant a book. The graphics illustrate the author's points beautifully and are informative themselves which adds to the value. Malamed is an exceptional writer with wonderful word choices and phrasing that enhances the reading experience. I feel more competent in my ability to really look at graphic design and now consider the various aspects behind the visual representation. Employing this as a "coffee table" book will provide interest to anyone who browses through it so I suggest not hiding it on a bookshelf.
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5.0 out of 5 stars Excellent on All Levels, April 20, 2011
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I read a lot of books of design and visual communication. Often, they prove either overly academic and textual without enough actual visual examples or they end up being just a yearbook of pretty designs.

Connie Malamed's Visual Language for Designers is a remarkable and well-researched book that not only lays out the principles and techniques of how designers communicate with graphics, but includes hundreds of excellent examples from a wide variety of international designers. And refreshingly, there is not a single negative example: Bucking the current trend of writers pontificating about what NOT to do (and often showing BADLY designed examples), all of the included graphics are successful examples of the specific design principles discussed.

The book functions on many levels--from beautiful coffee table book to scientific study to design textbook. As such, it should appeal to numerous audiences. The only caution I would give is to those looking for a step by step "how to be a graphic designer" reference. This isn't it. Connie does address basic (and advanced) design principles, but does so through scientific and cognitive lenses. Therefore, when discussing "eye gaze," she doesn't stop at simply saying that one should generally have the eyes of a photo subject look inward on a page. She goes further, referencing "neuropsychological" and "neurophysiological" theories, and then through multiple visual examples shows how to employ this principle to very different ends. Though very accessible and readable, it is still a sophisticated book for a sophisticated audience.

Just as with any form of art, it can often be a mystery as to just why a graphic design succeeds or fails. Connie breaks down much of the mystery to show that there is actually a visual language and there are concrete techniques used by designers to communicate effectively--even though I am sure she would agree that designers are not always conscious of their use of this language.
After an introduction of how we process visual information, Connie divides the book into 6 principles:

* Organize for Perception
* Direct the Eyes
* Reduce Realism
* Make the Abstract Concrete
* Clarify Complexity
* Charge it Up

Each section examines the science of the principle, then discusses how to apply it in practice through various techniques. And on every page the reader is given multiple relevant examples--each one getting its own straightforward description.

If you're a graphic designer or the kind of person interested in visual communications or one of those people with the suite of Edward Tufte books on their desk, you need to add Visual Language for Designers to your collection.
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1 of 2 people found the following review helpful:
5.0 out of 5 stars CEO Kwikpoint Visual Language Company, October 1, 2010
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Having spent the last twenty years studying visual language and founding a successful visual language company, I've been a consumer of all books on visual language and visual language design and own many of them. With these qualifications, I can say with confidence and enthusiasm that Malamed's book is one of the most important books out there on visual language and visual language design. The book is incredibly clear, and she breaks down the key principles crucial to successful visual language design.

I purchased this book for my company and it is required reading for all my designers. Visual Language for Designers is a must read for anyone in visual language or visual language design.

Just as every good writer owns a copy of The Elements of Style, so should every visual designer have a copy of Malamed's book within reach!

Alan Stillman
CEO
Kwikpoint

The Video c.v.

Continental DataGraphics Ltd. (Boeing)

CDG - UK

CDG - USA

Applied for a white paper - might get a result?

Interesting e-Learning Job

Instinct e-Learning

Job Title:

e-Learning // Instructional Designer // London ... Instinct Resourcing limited
Company: Instinct Resourcing limited
Job Ref: 20221972
Location: South East England, London
Working Term: Permanent
Salary: 30‚000 - £40‚000 per annum
Description
e-Learning // Instructional Designer // London // c£35k + benefits
Instincts London based client produces a diverse and interesting range of e-Learning and learning solutions.  They currently have a vacancy for an experienced Instructional Designer to work closely with subject matter experts (SMEs)‚ then design engaging online and off-line e-learning courses.
Key accountabilities of the role include:
// Liaising with Subject Matter Experts (SMEs)
// Using content from SMEs to produce engaging e-learning
// Storyboarding
// Creating innovative concepts for e-learning
// Understanding learning technologies
// Instructional design strategies
// Working with e-learning development teams
// E-Learning 2.0 technologies (SNS‚ blogs‚ podcasts‚ wikis‚ forums)
Applicants should have previous experience of working in an Instructional Design capacity and be able to demonstrate this through a portfolio of work.
Although not essential‚ it would be advantageous for applicants to have knowledge of rapid authoring tools such as captivate or articulate.
To apply please send your CV to Instinct Resourcing or call us for a confidential discussion.

Ruth Colvin Clark

e Learning and the Science of Instruction (2007)

2 of 62 people found the following review helpful:
5.0 out of 5 stars Most useful book on this subject, October 5, 2004
By 
Michael Penney (Cal State Humboldt) - See all my reviews
(REAL NAME)   
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As someone who has been designing multimedia elearning programs since '95, I found this book simply the most useful book on this subject for anyone serious about getting multimedia learning right.

The book is full of references to well designed studies published in refereed jounals where the principles discussed were meticulously examined by learning researchers.

This is refreshing in a field where most books are anecdotes written by programmers (ala Michael Allen) or website designers. This book actually gives you design principles to follow to increase student learning while debunking many (too)popular theories about good design (such as the usefulness of extra tidbits of information, how to mix pictures and text, when to use audio in an animation, whether a self-playing presentation is better than one where the user clicks through, etc, whether all learners learn best from non-linear presentation, etc.).

I'd highly recomend this book to anyone serious about getting educational multimedia design and elearning right.
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57 of 60 people found the following review helpful:
5.0 out of 5 stars One of the very best, December 3, 2003
I have been developing and teaching online courses for several years and have an extensive library that I have collected over that time. I have found this book to be one of the four or five I return to on a regular basis.As a person who serves as a reviewer for other faculty work, I lament that this book is not required reading. In addition to discussing how to correctly use technology it also spends significant time looking at how students learn and how we, as faculty, should adress students in an online environment.
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21 of 21 people found the following review helpful:
5.0 out of 5 stars Good guidelines for designing eLearing content, December 3, 2002
By 
Juan Otero (Caracas Venezuela) - See all my reviews
I find this book very helpful for any instructional designer or elearning content developer because it gives sound guidelines based on research about how to improve instructional design for elearning content.
It provides many graphic examples and research links.
I asked for the book months before it was published and I am not disapointed.
You can incorporate these criteria explained in the book in your designs rigth away.
I have bought many elearning books, and I find this one very very helpful for my desingsThe only thing its that I find it a little bit repetitive in their findings, but it makes no harm...
ciao jc
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19 of 19 people found the following review helpful:
5.0 out of 5 stars A book that every person in this field need to use, June 3, 2005
e-Learning and the Science of Instruction is a must have for anybody that is already a pro, or just starting out at designing web-based instruction. The authors give outstanding guidance for every step of the way, from explaining theories to the best way to set up your web site. It shows excellent illustrations of what to do, as well as what NOT to do. This book is a tool that every one in the business shouldn't be without.
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62 of 72 people found the following review helpful:
5.0 out of 5 stars A great deal of research in e-learning summarized, June 13, 2004
By 
Charles Ashbacher "(cashbacher@yahoo.com)" (Marion, Iowa United States(cashbacher@yahoo.com)) - See all my reviews
(TOP 50 REVIEWER)    (VINE VOICE)   
Over several million years, humans have learned from other humans, by speech, action and observation. It can be strongly argued that this is hard-wired into our genes, as the survival advantages of communication and learning from each other are obvious. In the last few decades, a new and fundamentally different form of learning has emerged. This form of learning requires only one human, the learner. Instruction is carried out via a computer, which has the advantage that it never grows frustrated or impatient with the student and will repeat the lesson an indefinite number of times.
However, the first attempts to replace the human instructor were not successful. Early programs that were little more than drill and practice were dull and students lost interest very quickly. The repetitive nature and lack of originality proved to be a near-fatal weakness. The first online courses were little more than correspondence courses, where the correspondence was electronic rather than via letters. As was the case with correspondence courses, a small percentage of the students did well, but most found them inadequate.
It turns out that the successful electronic delivery of learning material is very hard, much harder than the traditional method. It requires new forms of thought and a great deal of attention to detail such as colors and sounds. Electronic delivery also requires a level of sensory stimulation, such as a combination of visual and audio, which is consistent with traditional modes of learning.
Therefore, until computers reached the point where the instruction could be multimedia and user-driven, e-learning could never really be a viable alternative. Now, that has changed and this book contains a large amount of collected wisdom about how to construct and evaluate quality lessons. The authors summarize an enormous amount of research in the field, presenting it in an easy to understand manner. I created online courses for a college and instructional material for my corporate training classes before I read the book and I found their pointers to be right on the mark. They described many of the problems I encountered and their proposed solutions were generally similar to those I found through trial and error.
If you are considering either the development of online courses or are evaluating some for purchase, then you should read this book. The current power of computers can easily convince you that electronic education is much easier than it actually is, and this book will help you avoid making errors.
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17 of 17 people found the following review helpful:
5.0 out of 5 stars Great for eLearning Designers and Reviewers, August 1, 2006
By 
David Sides (Cherry Hill, NJ) - See all my reviews
(REAL NAME)   
With many years of experience in building eLearning and educational software I was looking for a reference to back up my "I know it when I see it" thoughts on good and bad courseware. This book met or exceeded my expectations. I like that the chapters are shorter and that the observations are backed up with study results. The References section is a valuable collection of eLearning studies in itself. There are also useful checklists included with the book.

There are some newer technologies such as Wikis and Blogs that are not covered in the book, but since the authors focus on proven techniques with studies to back them up it's unlikely such technologies would receive a lot of coverage at this point.

If you're responsible for designing or reviewing courseware this is a very good nuts-and-bolts reference.
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15 of 15 people found the following review helpful:
5.0 out of 5 stars a great resource for e-Learning developers, January 13, 2003
By 
Deepa Nirmal (St. Paul, MN, USA) - See all my reviews
(REAL NAME)   
This book is a wonderful resource for newbies and experienced e-Learning developers alike. Finally we have do's and dont's based on actual research and real-life users. For a relatively new and ever-changing field, some rules are critical, and this book does a great job of providing them. I would definitely recommend this book.
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15 of 15 people found the following review helpful:
5.0 out of 5 stars Excellent practical book for practitioners, May 16, 2005
I have been designing and developing e-Learning for 6 years and this book has been wonderful to help remind me of some basics, teach me a few things, and give excellent practical advice as I continue developing. I am not one to read textbooks or non-fiction but I find this writing style very easy to read and I am able to easily apply the concepts. If you have never developed e-Learning but are studying the topic in school, this book may come across as dry and hard to read. Hold on to it and pick it up after you've been developing for a year or so and I'm sure you'll find it as useful as I have.
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12 of 12 people found the following review helpful:
5.0 out of 5 stars Buy this book!, June 17, 2003
By 
This book is the ultimate handbook to designing eLearning. It's easy to read, straight-forward style makes it a useful guide that you will pick up over and over. It's examples and principles can be used when justifying your design and development choices to clients both internal and external.
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7 of 7 people found the following review helpful:
5.0 out of 5 stars E-Learning and the Science of Instruction, January 3, 2007
(My first language is Spanish, so excuse any misspells) I have been working on delivery management, and now development, of online courses ind Guatemala since 1999, for a private university, international training organizations and government. Among all my research to learn about the topic and improve my work, this piece of literature is among the very best. It bases its conclussions on research results, it places the human being (who is the target of e-learning programs) in the center of the process and, based on that, and other aspects, it provides valuable information on what works and what doesn't, concerning teaching methodologies for online teaching and/or training programs. Though, it does not concentrate or cover management systems for e-learning program delivery, another very important issue for successful distance programs. The book is great, simple and clear. Bright!!



5 of 5 people found the following review helpful:
5.0 out of 5 stars Extremely Accessible and Great Basic Information, March 28, 2008
By 
This review is from: e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning (Wiley Desktop Editions) (Hardcover)
I operate an educational multimedia publishing group serving the public healthcare sector. I found this book to be eminently approachable and extremely well organized. I was able to read through it over a weekend. One can get to the key concepts (the HOW) of each chapter without being forced to muddle through the supporting theory. That being said, all major concepts are well supported by research and cognitive theory for those who wish to understand the WHY. It is important to note that the authors' focus is mostly on the corporate training world and adult learners needing to develop fundamental skills. Not until chapter 14 do they discuss approaches to more advanced learners. Overall, I highly recommend this book. It should be on the shelf of everyone who is creating e-learning for adult learners.
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3 of 3 people found the following review helpful:
5.0 out of 5 stars Required Reading, June 20, 2008
By 
This review is from: e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning (Wiley Desktop Editions) (Hardcover)
This book should be required reading for anyone undertaking a training initiative or considering e-learning. The field today is filled with "rapid development" tools that provide quick translation of slide shows, and "rich media" courses. All of these tools are designed to be easy to use and rely on generic, uninspired templates.

There is much more to designing e-Learning than simply getting your content into an electronic format and making it available online. This book explains it all, and is considered a bible by everyone I've worked with in the field.
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2 of 2 people found the following review helpful:
5.0 out of 5 stars Best e-learning book I have read, June 22, 2010
By 
This review is from: e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning (Wiley Desktop Editions) (Hardcover)
As a graduate student that is learning about multimedia production, I have read many a boring book on distance and online education. This book was the easiest to read and follow of any I have read. Not only that, readers can trust the information given as well performed, reliable, and valid studies are used to back up these guidelines. Both authors are well published. As someone who wants to have reilable information from those who know, this is the book I would recommend to anyone who wants to know the best way to help students learn online.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Great e-learning resource, November 19, 2009
By 
This review is from: e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning (Wiley Desktop Editions) (Hardcover)
Ruth Colvin Clark and Richard Mayer collaborate on a super resource for anyone involved in creating, managing or distributing e-learning. Relevant information from cover to cover, this book is a must have for instructional designers who need to create interesting, engaging instruction for the online environment. Both authors are very knowledgeable about the area, and are authentic authorities on the subject.
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5.0 out of 5 stars Excellent book so far, April 14, 2010
By 
Michael (Chicago, IL USA) - See all my reviews
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This review is from: e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning (Wiley Desktop Editions) (Hardcover)
I am a trainer in a Training Dept and my manager recommended the book. I have scrolled through the entire book twice to get a sense of it. I haven't finished a detailed read yet but it appears to be very comprehensive. I would recommend it based on my experience with it so far.
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5.0 out of 5 stars Great update and overview of practical applications of the elements of multimedia in online learning..., December 21, 2009
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This review is from: e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning (Wiley Desktop Editions) (Hardcover)
Great update and overview of practical applications of the elements of multimedia in online learning...
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25 of 25 people found the following review helpful:
5.0 out of 5 stars Finally!, June 20, 2003
By 
JLWatt "ideasolutions" (Deer Park, TX United States) - See all my reviews
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THIS is the book I have been looking for! It seems that most of the other books on e-learning start with instructional design principles and cover basic HTML and multimedia aspects of moving a course to the web. This book covered researched principles on what on the web helps and hurts learning. Although I do recommend learning instructional design as a starting point for all your on-line classes, this book will be invaluable when it comes to deciding how to present the content.
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1 of 5 people found the following review helpful:
5.0 out of 5 stars Valuable resource., November 10, 2006
By 
Fleg (Champaign, IL) - See all my reviews
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Ruth Colvin Clark continues to put out valuable resouces for those interested in multimedia education. This would be a valuable addition to any library.